Inflexion Group introduced a new ABM-er, Amber, at the B2B Marketing Global ABM conference in London on 1 November. Like many of you, Amber is facing the dilemma of scaling strategic ABM with no increase in budget or resources next year. She is on a quest to understand how GenAI might be able to help.















If Amber’s story resonates with you and you’re keen to find out more, please get in touch by emailing hello@inflexiongroup.com.